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High-quality, pre-qualified leads for law firms
AI-powered marketing automation that delivers high-quality leads at lower cost. Others drive traffic, we drive new cases
IPSO FACTO features
Tired of Wasting Time and Money on Junk Leads?
You've Come to the Right Place.
Lower your cost per case by up to 34%.
All we care about is getting you great cases at the lowest cost. That’s why we use A.I: in the right hands, it works harder than humans, for cheaper.
Our dozen agents work tirelessly to optimize your ads, content, landing pages and more, across Search, Social Media and Video.
Every conversation is worth your time, because we make sure of it
We pre-qualify each leads right away to ensure that they meet your criteria and have valid cases before passing them to your firm. All leads are yours and yours only.
Take back control of your marketing program
We focus on building a long-term partnership with your firm, and that means proving ourselves each month. You know upfront exactly how much we charge. Choose from monthly or annual subscriptions, and cancel anytime. Only pay for the leads you need.
we are IPSO FACTO DIGITAL
We are results-driven, and it shows. Take a look.
34%
Lower Cost per Case
5M+
Data points
24/7
Lead capture
10+
AI systems
testimonials
We believe we have the best tool out there. But, listen to our happy clients.
30%
Lower cost per case
“There is so much vaporware in the industry. Ipso Facto has been transparent and very effective. They align with exactly the business metrics we care about and overdelivered. It's been a joy working with them.”
Stacey G.
Marketing Manager
this is how it works
We've made performance marketing seamless.
Setup in a jiffy
Get up and running in 10 minutes. Set a budget, tell us about your firm and the cases you handle, and how you want to receive leads.
Working with an agency? We work great alongside them.
No setup fees, and you start with a free trial.
Relentless AI execution
Above all, we focus on driving down cost per case for you.
Not vanity metrics like traffic, not cost per lead, not cost per click. A dozen of our AI agents and components work tirelessly to give you just that.
From content optimization to audience targeting to channel optimization, our AI gets the right message to the right person at the right time to drive hyper-personalized, ultra-relevant ads.
Lead handover? Easy
You have a law firm to run. We make it easy and convenient to vet leads, and fit them in your existing intake process. Phone? CRM? Email? No problem.
We pre-qualify each lead we send your way - each customer we send your way is worth your time and is a viable candidate for a case.
Frequently Asked Questions
We're quite unique in the marketplace, so we get a lot of questions.
Are my leads exclusive?
100%! We are not a lead generation company - we run ads for you, optimized for your firm with our technology. The leads, engagement data, and consumers are for your exclusive use.
How do you charge?
We only get paid when you succeed. We incur media cost to buy ad space on Search and Social, which we do not make money on. Then we charge a success fee per pre-qualified lead.
This means that our incentive is strongly aligned with yours: we actively work on reducing your cost per case, because we only get paid when you succeed.
Specific pricing is dependent on the region in which you practice.
Are you looking to replace my agency?
Not necessarily. We work well alongside ad and SEO agencies to drive success for you jointly. We complement what agencies do by focusing on paid channels that we know very well
What do you do to ensure lead quality?
It starts with rigorous advertising technology. We target high-intent consumers with the right message at the right time.
We then individually pre-qualify each lead. We actually contact them, confirm eligibility, and only send you those that meet your requirements.
Still have a question?
Drop us a line, and we'll get back to you as soon as possible.
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